---
title: "FAQ – HORAiZON ONE"
description: "Frequently asked questions about HORAiZON ONE, the Amazon-native AI for listing optimization. Full page: https://horaizon.one/en/faq"
canonical: https://horaizon.one/en/faq
lang: en
---

# FAQ – HORAiZON ONE

Frequently asked questions about HORAiZON ONE, the Amazon-native AI for listing optimization. Full page: https://horaizon.one/en/faq

## Frequently asked questions

### Is the trial really free?

Yes. You start with 300 free credits – no credit card and no automatic renewal.

### Why shouldn't I just use a generic AI like ChatGPT or Gemini?

Generic AI writes copy but doesn't understand how Amazon works. HORAiZON is built Amazon-native and optimizes product titles, bullet points, product descriptions, and backend keywords specifically along Amazon's logic. The goal is more visibility, better conversion, and measurable performance, not just 'nice text'.

### What can I test for free?

With 300 free credits you can validate the quality on a real listing before you decide. A complete optimization clearly shows you the workflow and the performance potential.

### Which parts of my listing get optimized?

HORAiZON optimizes product titles, bullet points, product descriptions, backend keywords, and matching product images. All elements work together to improve conversion, organic visibility, and PPC performance.

### Do I have to connect Seller Central?

Yes, for the full workflow. Connecting via the Selling Partner API (SP-API) ensures that only real sellers test, your listings are imported correctly, and optimizations are pushed back safely.

### Is my Amazon account safe in the process?

Yes. HORAiZON works ToS-compliant within Amazon's policies. It creates no banned promises, no risky keywords, and no manipulative content. And nothing goes live without you approving every change yourself.

### How reliable are the optimizations?

The optimizations are based on Amazon-specific structure, years of market experience, and performance logic. You keep full control at all times and can adjust or discard any optimization.

### How fast will I see results?

The optimizations are ready in minutes. Measurable effects like higher CTR, better conversion, or lower ACoS depend on traffic and competition, and many sellers see the first signals within a few days.

### Which Amazon marketplaces does HORAiZON work for?

HORAiZON works for all Amazon marketplaces via the official Amazon SP-API — for example Amazon.com, Amazon.de, Amazon.co.uk, and Amazon.fr. Every listing is optimized in the marketplace's language and along Amazon's ranking logic for that region.

### What happens after the free trial?

After the trial you decide for yourself whether to continue. Subscriptions start at €149 per month. Alternatively, you can buy 250 prepaid credits for €99 as a one-time purchase. If you don't continue, nothing happens.

### Can I cancel anytime?

Yes. There's no minimum term and no long-term commitment.

### Is my data handled securely and confidentially?

Yes. We host on servers in Germany with GDPR-compliant data processing, a secure API connection, and no sharing with third parties. Your data belongs to you.

### Who is HORAiZON not for?

HORAiZON isn't a fit if you have no active Amazon products, only need 'some text' once, or have no focus on performance, conversion, or scaling. It's built for sellers who want to grow systematically.

### Do I need technical know-how?

No. The workflow is deliberately simple: import, optimize, review, approve. No technical setup, no complicated settings.